Partner With Houndy

Reach people at the moment they decide

Houndy is an AI-powered event discovery platform. We connect people with things to do across the UK — concerts, theatre, sport, family days out, dining and more. Our audience is actively searching for events to attend.

We are building affiliate and commercial partnerships with ticket platforms, venues, hotels, travel providers and experience brands. Relationships are established through approved affiliate networks and direct commercial agreements.

Get in touch

Why partner with Houndy?

High intent audience

Users come to Houndy at the moment they are deciding what to do. This is maximum purchase intent.

AI-matched discovery

Events and partners are matched to users by AI based on their search query, location and saved preferences.

Curated placement

Featured placement in curated collections like Best of this weekend, Tonight in London and category-specific guides.

Full attribution

All outbound clicks are tracked. Partners receive clear click and conversion reporting.

Brand safe environment

Houndy is a compliant, quality-reviewed platform. No spam, no fake clicks, no misleading promotion.

UK-focused audience

Houndy focuses on UK events with coverage across London, major cities and local discovery.

Partnership types

Ticket & booking platforms

Ticketing platforms, venue box offices and booking platforms. Houndy drives qualified ticket intent traffic from users actively searching for events to attend.

Ticketmaster Discovery API is active. Ticketmaster affiliate tracking is pending Impact programme approval. Eventbrite integration is being configured through approved account and API access. Additional affiliate relationships are being established through approved networks and direct provider routes.

Hotels & accommodation

Hotels, serviced apartments and accommodation providers near major event venues. We help users plan their full event experience including where to stay.

Integration via affiliate network or direct commercial agreement.

Travel & transport

Rail, coach, airport transfers and travel booking. We surface travel options as part of our concierge planning experience.

We are building integrations with UK travel partners.

Venues & event organisers

Submit your events directly to Houndy for inclusion in search, discovery and curated collections. Houndy reaches an audience actively looking for things to do.

Use the Organiser section to list events. No cost to list.

How we work with partners

Affiliate partnerships. We apply to affiliate programmes via networks including Impact, Awin and direct programmes. When an affiliate link is active and valid, we use it. When it isn't, we use the best available official URL. We are transparent about this in our affiliate disclosure.

Brand safety. Houndy operates a quality gate on all events. We do not use fake clicks, forced redirects, misleading offers, hidden affiliate tracking, cookie stuffing or spam promotion. We comply with ASA/CAP affiliate marketing rules.

Attribution. All outbound clicks are tracked internally. Partners receive evidence of click volume, source searches and user intent.

Disclosure. All affiliate relationships are disclosed to users. See our Affiliate Disclosure.

Our promotional methods

Houndy promotes partner links through:

  • Natural language event search — users search for events, Houndy returns results with ticket links
  • Curated editorial collections — Best of this weekend, Tonight in London, category guides
  • Notable day tiles — cultural and seasonal event spotlights
  • Saved events and My Plans — reminder and booking nudges at intent moments
  • Concierge journey — full event day planning with ticket, travel and accommodation links
  • AI-matched recommendations — personalised event discovery based on user taste profile

We do not use: paid search ads, social media paid promotion, email spam, pop-ups, push notification spam, or any form of artificial or incentivised traffic.

Audience and metrics

Houndy is currently in active beta and growing. For up-to-date traffic and analytics for partner applications, contact us directly at partners@houndy.app.

UK-wide

Coverage

High intent discovery

Focus

AI-powered curation

Model

Interested in partnering?

Whether you're a ticket platform, venue, hotel, travel provider or experience brand — we'd love to hear from you.

partners@houndy.app

Cookies & Personalisation

Houndy uses cookies and similar technologies to improve your experience, personalise recommendations, and understand how the platform is used. Cookie Policy · Privacy Policy

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